Brendan Ravenhill, Furniture and Product Designer

Believe it or not, Los Angeles–based designer Brendan Ravenhill owes the success of his Cord Lamp, at least in part, to Etsy. It’s not that the designer spends his days hawking the spare, Prouvé-inspired insta-classic on the online crafters’ marketplace. But a few years ago, Ravenhill was coerced by his wife to participate in something she’d created on the site called Mail Order Pals. “It was basically a penpal for purchase," Ravenhill told me when I visited his Echo Park home and studio earlier this summer. "People could buy you in order to receive a letter or a surprise package in the mail.” After someone “bought” Ravenhill, he went to the hardware store and whipped up an elegantly simple wooden swing-arm lamp in one night. Upon seeing his creation, the designer’s wife convinced him it was just too nice to send. The penpal ended up getting a wire sculpture of a penguin, and the couple began living with the lamp. In the months that followed, Ravenhill became obsessed with the design, refining and tweaking it in his head to the point that by the time he was approached to create a piece to show with the American Design Club at a trade fair in New York, he was able to fashion a prototype in just one week. The final lamp — composed primarily of porcelain, cast aluminum, a cloth cord, and a bare bulb — packs and ships flat and sells for less than $200 at places like The Future Perfect, cementing the young designer’s status as a rising talent to watch.
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Max Lipsey, furniture designer

Max Lipsey’s father is an architect, and his mother is an artist, but it might be Murray Moss who’s most responsible for turning the Eindhoven-based, Aspen, Colorado native on to design.
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At ICFF 2011, via Pin-Up’s Felix Burrichter and Dwell’s Sam Grawe

If you've been paying attention, you know by now that the Sight Unseen team spent nearly all of New York Design Week this year holed up in an abandoned lumber building, manning our very first pop-up shop and attending to all the talents we had on board for the second Noho Design District. Did we experience the rest of the weekend's offerings to their fullest? Not by a longshot. But we couldn't quite move on without offering readers some kind of behind-the-scenes take on the festivities, so we enlisted the help of two friends whose viewpoints we trust entirely and asked them be our eyes and ears: Sam Grawe, the endearingly burly editor-in-chief of Dwell, and Felix Burrichter, founder of Pin-Up magazine and local man-about-town. Grawe offered us a mini-photo album of insider moments he particularly cherished — including the back room at the Javits, pictured above, where "judging the Editors Awards requires collateral and fluids" — while Burrichter made us a list of his top 10 (er, 11) highlights from this year's show, perhaps the next best thing to cloning ourselves. See things their way right here.
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Noho Design District 2011

When the Sight Unseen and Uhuru teams rolled up the grate and entered the Great Jones Lumber building on Monday, May 9, it was like déjà vu all over again — one full year after we'd closed the door on the inaugural Noho Design District, the space's vast rooms were as dark, empty, and beautifully raw as when we first laid eyes on them, but with half-disassembled wooden signs, wayward Macallan cups, and other stray remains of the 2010 festivities still intact. The weight of all the work that lay ahead immediately hit us: four long days of manual labor in order to breathe life back into the building, to transform it from its dormant state into the hub of the 2011 Noho event, where the work of more than 100 designers would be on display for four days.
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Introducing the Noho Design District

Even non-New Yorkers know Soho, the swath of land below Houston Street in Manhattan, colonized by artists in the '60s and now the domain of the rich and the retail-obsessed. Noho, on the other hand, still flirts with obscurity, despite having been home to some of the city's most legendary artists — Robert Mapplethorpe, Frank Stella, and Chuck Close, to name a few — as well as its first Herzog and de Meuron building. Sure, as an emerging neighborhood with several hotels on the rise, its streets are often crisscrossed with ungainly spiderwebs of scaffolding, but beneath that lies a creative energy so strong we at Sight Unseen figured it would be the perfect place to create a new satellite destination during New York design week: the Noho Design District. All of the elements were already there.
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New Useless Machines at Oak & Rogan

Back in January, when we first began contemplating how we would program Noho Design District — the just-completed four-day design extravaganza produced and curated by Sight Unseen and held in conjunction with New York’s ICFF — one thing was clear: Come hell or high water, we’d find a way to pull off an exhibition we’d been obsessing over for months, ever since the re-release last summer of the 1966 Bruno Munari classic Design As Art. Among the late Italian designer’s musings, photos, diagrams, and sketches, we were reminded of his childlike fascination with hanging mobiles — or as he calls them, useless machines.
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