“Three years ago, before all the 3-D movies, I had this obsession with Viewmasters and 3-D photography,” Voorhes says. “I found a company to make these promos for me: One was a desert sand scene with a cowboy and horse, and this one is of a stump I dug out of my backyard when I was working on my garden. I photographed it with a normal camera; I took one picture of it, then moved the camera three inches to the right and took a second photo. Then you overlay them with the two colors that correspond to the glasses, and there you go, it works!”