A Brooklyn Photographer and His Envy-Inducing Design Collection

“I was so dim,” says Greg Krum. It’s a Sunday afternoon, and Krum, best known around New York as retail director of the wonderfully quirky Shop at Cooper-Hewitt, is puttering around the sun-drenched kitchen of a renovated 1890s townhouse he shares with two roommates in Greenpoint, Brooklyn. He’s trying to recall the origins of his other career: that of a photographer about to mount his first solo show this May at New York’s Jen Bekman gallery. “Growing up, I was always attracted to making art, but I didn’t think I could do it because I couldn’t draw. I was like, ‘Okay. That’s out.’ Then I finally realized it’s not about that. It’s about living a life of ideas.”
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JP Williams, Graphic Designer and Archivist

Someone like JP Williams has enjoyed plenty of validating moments in his 20-year career as a graphic designer: Getting to study under one of his design heros, Paul Rand, at Yale; winning more than 100 awards for projects like his kraft-paper tea packages for Takashimaya; discovering that his collection of baseball cards from 1909 was worth enough to buy his wife and business partner Allison an engagement ring. All well and good, however none of it really compared, he admits, to the feeling of being validated by Martha Stewart.
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