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From the beginning, Sugihara and her mother designed with production in mind, simplifying each prototype to make it easier to sew and to use materials more efficiently. “I wanted to make the bag out of one piece of fabric because seams are where bags blow out,” says Sugihara. The pouch each nylon Baggu folds into completes the waste-free cycle: It’s made from the extra fabric that falls away with the “neckline” cutout of each bag.