
07.01.25
Fair Report
Everything We Loved at Everyone’s New Favorite Design Fair: 3 Days of Design in Copenhagen
Copenhagen's 3 Days of Design festival has made an uncanny ascent to the top of the ranks of global design fairs in the past couple of years. Soon after we started reeling over the number of non-professionals going to Milan for pleasure rather than business, we started hearing the same about 3 Days, which we had only ever personally experienced (as recently as 2021) as a tiny event with mostly local participants. To be fair, it owes a part of its popularity explosion to the fact that it takes place in Copenhagen, in the summer, which is not a bad place to be even when your social calendar isn't full of design aperitivos. But as interest has grown, so, too, has participation. We attended this year's edition as a guest of Royal Copenhagen, and our friends and colleagues who didn't go were dying of curiosity about what we saw. Today's roundup, we hope, will answer some of those questions.