A promotional image for the video lookbook Amsterdam duo Freudenthal/Verhagen created around the five ArtEZ Fashion Masters students' collections, each of which is represented within one or another of its triangles.

ArtEZ’s 2011 Fashion Masters Graduates

Whether they go on to work at Viktor & Rolf and Louis Vuitton or scrape together the crazy amount of money it takes to launch a solo line, nearly all clothing-design talents make their first identifiable mark of genius on the fashion world during end-of-the-year graduation shows. Sure, after a year of monomaniacal focus — at least double what any designer ever gets in the real world — the concepts are usually completely overthunk and overwrought, as student work in every discipline tends to be. But without the constraints of the market or a demanding boss, in some ways there can be no purer expression of creative perspective than when designers send that first exaggeratedly proportioned dress or gender-bending jacket down the runway. With that in mind, Sight Unseen made it a point to be there when Generation 12 of the ArtEZ Fashion Masters program opened the doors to their final presentation last week, during the Arnhem Mode Biennale.
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The third outfit from the left in this piece, Patrick Ervell’s, features a jacket punched through with thousands of rusty staples, then paired with pants made from a trompe l’oeil photographic print of the stapled fabric.

At the 2011 Arnhem Mode Biennale

If you travel all the way from New York to Arnhem just to attend the fashion biennial in this relatively obscure Dutch city, half the size of Pittsburgh, you can expect people to notice. Your waiter will witness your accent — and the fact that you’re not drinking a huge glass of milk with lunch like everyone else — and ask if you came just for the show, and well, did you like it? Your jolly white-haired cab driver will crack a few embarrassing jokes about the Big Apple before waxing poetic about how lovely it is when the festival’s on. And despite Vogue calling the $2.5-million production the “Greatest Fashion Event You’ve Never Heard Of,” it will seem, when you’re there, like Arnhem's gravitational pull has shifted in some small but significant way.
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