09.17.10
What It's Like
To Make 30 Objects in 30 Days, by Dominic Wilcox
If London designer Dominic Wilcox's illustrated blog Variations on Normal is like a comic diary of conceptual one-liners, it's also filled with ideas that often seem too good to be true — what if we really could buy a device to remind us of people's names in awkward social situations? And who doesn't need a little "hill-walking easyfication" sometimes, even if wedge-shaped strap-on shoe platforms aren't exactly a commercially viable product? So when Wilcox was invited to participate in this year's Anti-Design Festival at London Design Week, as part of an exhibition called "Mistakes and Manifestos," he set himself a challenge: to execute one creative project per day for 30 days, with a budget of 10 pounds per day, in effect testing his ability to bring his idea-generation skills off of a sketchpad and into real life. "Speed Creating," as the project is called, documents his attempts to fabricate his cleverest, most fleeting whims — for better or for worse.