Noho Design District 2011

When the Sight Unseen and Uhuru teams rolled up the grate and entered the Great Jones Lumber building on Monday, May 9, it was like déjà vu all over again — one full year after we'd closed the door on the inaugural Noho Design District, the space's vast rooms were as dark, empty, and beautifully raw as when we first laid eyes on them, but with half-disassembled wooden signs, wayward Macallan cups, and other stray remains of the 2010 festivities still intact. The weight of all the work that lay ahead immediately hit us: four long days of manual labor in order to breathe life back into the building, to transform it from its dormant state into the hub of the 2011 Noho event, where the work of more than 100 designers would be on display for four days.
More