Sight Unseen x La Prairie, 2021

After a successful collaboration in 2020, the Swiss beauty brand La Prairie once again asked Sight Unseen to create content for its newest launch — the Platinum Rare Haute-Rejuvenation Protocol — in the form of three eye-catching animated GIFs. We again worked with longtime collaborator Lauren Coleman to conceptualize the three main ideas that drive the collection: Burst, Science, and Dream. All three set out to freeze a moment in time on an infinite loop, celebrating the way that the Haute-Rejuvenation Protocol does something similar for your skin. SUxLP2_molecules_Still002 SUxLP2_clouds_Still001