Mike Meiré, Art Director

History isn't always kind to guys like Mike Meiré — become the poster child for a rebellious and polarizing creative movement like the "New Ugly," which rocked the graphic design world in 2007 with its stretched typography and defiantly awkward layouts, and you're practically begging for an expiration date. To achieve the kind of unqualified success that Meiré has since he started his career in Cologne 25 years ago demands two basic personal attributes: The ability to talk about even your most controversial work in a straightforward, no-bullshit manner, which helps people believe in what you're doing, and the talent to excel at a diverse range of projects just in case they don't. What you learn from reading interviews with Meiré, or in our case, sitting across from him at a dinner party hosted by Apartamento magazine during the Milan Furniture Fair, is that he's driven far less by the desire to make a statement than by an earnest ambition to offer people products that are different from all the other ones already available to them. You also realize that the same guy who made his name art-directing publications like Brand Eins and 032c — and who most recently helped Russian doyenne Dasha Zhukova launch her latest project, the art and fashion magazine Garage — is just as likely to spend his time hanging pheasants inside modern farmhouse installations for Dornbracht, or collecting and exhibiting street food carts from around the world. In other words, even with the hype surrounding 032c having long abated, and that of Garage conspicuously angling to take its place, we still think Meiré's a fundamentally interesting guy, so we asked him to share some of his favorite tools and inspirations below.
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Substitutes at Berlin-Weekly

Peer through the window of the narrow, unassuming storefront space at 160 Linienstrasse in Berlin this week — which, like Maurizio Cattelan's once perpetually shuttered Wrong Gallery, allows for little more than such a glance — and you may feel perplexed at the seemingly disparate objects scattered about its plinths. Toasters, ash trays, broomsticks, plastic spiders: not your typical fare for a gallery like Berlin-Weekly, which normally invites one artist or designer per week to create an elaborate installation piece behind its locked doors for the enjoyment of passersby. During this year's Berlin Design Week, however, owner and curator Stefanie Seidl decided to shift the proposition a bit, partnering with designer Fabian Baumann to ask 40 creatives for two personal objects exploring the theme of "Substitutes"; say, a rolled-up magazine when no fly-swatter is handy, or a spider in lieu of coffee (read on to figure out what we mean by that one). The results will be visible in the Berlin-Weekly space from June 1 to 28, but you can see a portion of its contents in the excerpt below.
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Established & Sons’s Design Against the Clock

Sighted at Gestalten: The Berlin-based book publisher posts a video documenting Established & Sons's Design Against the Clock event at last week's London Design Festival, which invited five teams of designers to spend a day creating works in front of the public. "There's somewhat of a distance that's been created through technology between the actual material and the hand-eye coordination of making things, and that's what I'm keen to experiment with," says E&S co-founder Sebastian Wrong.
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Katharina Trudzinski, Artist

When Hamburg-based artist and textile designer Katharina Trudzinski decided to take a second residence in Berlin this spring, she found an inexpensive live-work space on the fringes of the up-and-coming Neuköln neighborhood — the city’s equivalent of Bushwick, Brooklyn — and saved two months’ rent by promising the landlord she’d renovate. But it was imagination, not thrift, that inspired her next move: After stripping the wood paneling from the walls and ceilings and tearing down a few ill-conceived door frames, she began painting the detritus and incorporating it into her sculptural installations and high-relief paintings. Made from constellations of scraps, street finds, and everyday junk cloaked in perfectly calibrated hues, her work — some of which becomes inspiration for the pieces in her clothing line — is meant to dialogue with its surroundings. “It’s not my intent that the materials should be cheap, I just like to use things that are around me,” she says. “I like to start with what I’ve got.”
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Make an Osmose Lamp, With Clemence Seilles

Clemence Seilles was only four months into a job at Jerszy Seymour's Berlin studio when she started to feel it: that restlessness creatives invariably get when they're unable to fully express themselves. It's not that the job wasn't fulfilling — it was, and more — but working fulltime meant Seilles hadn't yet found a way to devote attention to her own projects. "I had this idea to make a piece that would do the work for me, something that would happen when I wasn't there," she recalls. One morning she hung a few felt-tip pens from the ceiling of her apartment, their tips pressed down against a sheet of Chinese rice paper, and left for Seymour's studio. "When I came back that evening, the work was made."
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Judith Seng and Alex Valder, Designers

Despite what most people imagine, you don't just find 3,300-square-foot apartments in Berlin these days — they have to find you. In Judith Seng and Alex Valder's case, it was a newly divorced friend of a friend, abandoning the loft he'd lived and worked in with his musician wife, and searching for someone who could fill the sprawling space. Seng and Valder, two process-oriented product designers with a habit of accumulating furniture off the street, signed the lease immediately. In May, they moved their home from a 1960s Socialist housing bloc on the historic GDR boulevard Karl-Marx-Allee, then packed up their separate studios, creating a common office in the apartment's living area. There's a dishwasher and a fancy Duravit bathtub, a spare bedroom and a roof terrace. Space may be abundant and cheap in Berlin, but this is not the norm. Friends seeing it for the first time routinely gape.
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Inside Mattiazzi’s Udine Headquarters

An hour east of Venice, in the province of Udine, Italy, three small outlying villages make up an area quaintly known as “The Chair Triangle.” For centuries, the municipalities of Manzano, Corno di Rosazzo, and San Giovani al Natisone have been home to workshops and factories, woodworkers and artisans, tool-makers and sawmills, all devoted to producing the more than 40 million chairs that emerge each year from the region. The city of Udine itself is no slouch in the manufacturing department — it’s home to Moroso, one of Italy’s most storied brands — but the chair triangle is known more for its specialized production and for manufacturers who do anonymous, subcontracted work for the big brands.
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Finding Utopia in Kreuzberg with Designer Jerszy Seymour

Last summer I spent the month of June living and working in Berlin, which is also the home base of the designer Jerszy Seymour. Right-hand man to Vitra and Magis and inventor of the amorphous conceptual building material Scum, he'd just had his busiest year ever — mounting five exhibitions on his way to being guest of honor at the Design Parade festival in Hyères, France, with a monograph to follow. Having already known him from previous projects, I convinced him to spend the day with me discussing his Coalition of Amateurs project, the subject of all those shows; he offered to take me to Nowhere Land, which turned out to be an overgrown meadow just north of the hipster enclave Kreuzberg.
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Sarah Illenberger’s 3-D Illustrations

When Sarah Illenberger picks up the phone, the first thing she does is apologize: There's a loud, repetitive popping noise going off in the background of her Berlin studio, which turns out to be the firing of a staple gun. She doesn't say what her assistants are constructing with the staples, but judging from her past illustration work, it's likely they'll be built up by the thousands onto a substrate until their glinting mass reveals some kind of representational image — a skyscraper, maybe, or a ball of tinfoil. Almost all of Illenberger's work involves using handicraft to manipulate one thing into looking like something else entirely, and almost all of it entails such a meticulous construction process that there's no time to silence it for interviews.
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Neuland: The Future of German Graphic Design

The editors of Neuland, a recent compendium of up-and-coming German graphic designers, struggled with all the usual big, philosophical questions while putting their book together: What is German design? What is German? Who cares? If they were Ellen Lupton or Steven Heller, they might have spent pages upon pages ruminating on these issues. Instead, they did what any editors who are actually designers by trade might do — they asked their 51 subjects for the answers.
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The Rosshaar Mattress by Daniel Heer

From birth, Daniel Heer was groomed to take over his family's leather- and mattress-making business. He learned the necessary skills early on, honing them through an adolescence spent at the Heer workshop in Lucerne, Switzerland, watching his father and grandfather work. His post-secondary education focused on one thing and one thing only: how to ply his trade. And then when he moved to Berlin at age 20, he left it all behind.
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Sissel Tolaas, Scent Expert

“I’m a professional provocateur,” Sissel Tolaas says between sniffles, her Norwegian accent blunted by one of the colds the artist and world-renowned scent expert often gets after maxxing out her mucous membranes. Visit her at-home laboratory in Berlin, where she concocts conceptual fragrance studies for museums and for megabrands like Coty, and the provocations begin almost immediately.
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