Meet Petra: Your New One-Stop-Shop For Designer-Made Statement Hardware

If you’re an interior designer whose client has non-traditional tastes. If you’re a renter who’s tired of looking at a tired kitchen but can’t renovate. If you bought a beautiful storage cabinet years ago and want to fall back in love with it. If you own a house in Connecticut or L.A. but want its front door to look like a villa in Italy. If you just need one perfect little weirdo bauble for your nightstand. Basically if you want to make a small change, anywhere in a home, that makes a big visual impact: You’re going to want to bookmark Petra. Petra is my new showroom for artistic hardware, and it launched last week with drawer pulls, cabinet knobs, door handles, furniture pulls, appliance handles, and more by 27 international designers (with more to come this summer). If it doesn’t look like most of the old-school hardware options out there, or even much like the contemporary ones, that was intentional — at Sight Unseen we believe homes should be filled with personality, and even if it means a special texture on a simple, handmade piece, hardware is no exception.

For me, Petra has been years in the making. If you’ve ever followed along with our Milan Design Week coverage, you’ve seen me posting #doorporn; there are few things I get more excited about when I travel than an incredible Modernist door handle. To me they represent perfect moments of artistic indulgence and abandon on buildings that are often otherwise quite rational — these little expressive sculptures in bronze, or Murano glass. I’ve always been interested in ways of recreating that feeling or effect in other contexts, and when I noticed last summer that a few of the furniture designers I loved were posting their little side-practice hardware experiments on Instagram — or in the case of Sam Stewart, launching whole side businesses around them — something clicked for me. After years of trying to figure out how to ship statement credenzas overseas, I was going to create the place to go for anyone trying to make a statement on a smaller scale.

I started by approaching the designers whom I knew were already making hardware, like Stewart, James Shaw, The Perfect Nothing Catalog, Nick Biddle, and Vonnegut / Kraft, the latter of whom had created the most crazy amazing door pulls for a major fashion brand’s flagship. Then I commissioned pieces from studios who were working in materials and techniques that I figured would lend themselves well to hardware, like Urusla Futura (small-batch glass production), Forever Studio (resin), or Chris Wolston (cast metal). Finally, I approached some of my interior designer friends, whom I figured not only knew the needs of the market firsthand, but had probably dreamt up hardware for some of their own projects, like Lauren Geremia and (coming soon) Sally Breer.

Petra does, of course, offer some elevated basics, because sometimes you just need 20 little metal balls lined up quietly next to your huge sculpted-wood appliance pull. But either way, I hope it can bring a special something to your projects or your homes. Preview a small selection of its pieces below, then follow the link to see the full collection. And if you’re in the market for a 3-D renderer, please contact Nazara Lazaro, who made the stunning images you see at the start of this story.


All rendered images above, and directly below, by Nazara Lazaro / Henads Studio Pamela Love x Guillaume PajolecHayesmadeNick BiddleAtelier Jonathan Cohen Maha Alavi Platform StudioZeynep Boyan The Perfect Nothing Catalog Sam Stewart Chris Wolston