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Think Big Pop-Up at Space 15 Twenty, 2015

For its second in-store partnership with Urban Outfitters — this one hosted at its Los Angeles retail concept, Space 15 Twenty — Sight Unseen produced Think Big!, a pop-up shop inspired by a 1980s-era Soho store of the same name, which featured scaled-up versions of everyday objects. Goods by designers like Erin Considine and Katie Stout were backdropped by an installation we commissioned from the up-and-coming L.A. set designer Adi Goodrich, featuring large-scale hand-painted cutouts of the items for sale. We celebrated the project with the designers and a huge crowd of Sight Unseen’s West Coast fans at an opening-night cocktail party sponsored by Maestro Dobel.IMG_8160 IMG_8267 IMG_8172