If you are one of the 36,000 people who follow 26-year-old Simone Noa Hedal on Instagram, you probably know her as a very specific kind of Danish influencer who posts photos of herself — wearing clothes that are often the color of cotton candy or peach sorbet — interspersed with art and design inspirations working within a similar palette: Wang & Soderström, Helle Mardahl, Roger Muhl, Justin Morin, and the Seoul bakery Banana Haruki, among others. But last year, Hedal began posting in earnest pieces she had made herself that fit snugly into her already-established aesthetic — a series of mirrors painted with swoops of pastel acrylic paint. They proved so popular that she established a dedicated account for her art earlier this summer. “Our generation is driven by ego, which is why I find it inspiring to engage with mirrors as a medium,” explains Hedal. “Mirrors give a three-dimensional effect that is totally different from the classic way of painting on a canvas; by building a community around this type of art, you get people to interact and share.” Scandinavian art mirrors in general are having a moment; consider this the third that makes them an official trend. 

PHOTOS BY CECILE JEGSEN