Our 10 Most Popular Instagrams of 2017

It always feels a little strange for us to look back at the previous year each December; when you run a publication, not to mention a major annual event, your mind is always consumed by thoughts of what’s ahead. We’ve spent the last six weeks elbow-deep in planning for New York Design Week in May — expect some major changes, plus what’s shaping up to be by far the most ambitious exhibition we’ve ever curated — not to mention putting together a very robust winter editorial calendar. And yet, it’s now a Sight Unseen tradition to spend the final week of December reflecting back. Today we’re turning our lens to our favorite social media platform — and the place that many of our fans probably only know us from (!) — Instagram. Here are the 10 images you loved best, in all their geometric, millennial-pink glory.


1. Sculptural sweets from the Australian brand Complements


2. A dream bathroom in Milan (complete with color-coded toilet) by architects Marcante-Testa

The Prada Double Club Miami

3. A temporary nightclub / installation for Prada in Miami by Swiss artist Carsten Höller


4. Iva Foschia’s reimagined Sydney flagship for Jardan, in an of-the-moment color combo


5. The co-working space to end all co-working spaces: WeWork La Fayette in Paris


6. Eny Lee Parker’s epic booth (and debut collection) at Sight Unseen OFFSITE (© Charlie Schuck)


7. A Gio Ponti–designed, mixed-marble entryway in Milan 


8. Another pink-and-green moment, this one brought to you by Ferm Living’s FW17 collection

Salvatori at Home_01_Ph. Giorgio Possenti

9. The Salvatori apartment, styled by Milan’s ace-in-the-hole designer Elisa Ossino

TDF OpenHouse20571

10. The Design Files Open House, a temporary, shoppable showroom in Melbourne