05.05.14
Sighted
Project No. 8’s New Website
For years, fans of the New York concept shop Project No. 8 have been begging its founders, Brian Janusiak and Elizabeth Beer, to expand beyond their LES flagship and Ace Hotel annex and open more stores. But the pair have consistently refused, because they knew all along exactly where their next location needed to be: online. Their original website launched in 2006, but they'd recently grown so frustrated with its outdated design that they'd stopped updating it all together; this weekend, they quietly launched projectno8.com 2.0, a brand new site that's truer to their current inventory and that effectively leapfrogs them over eight years of e-commerce evolution. Greeting visitors to the homepage is a slideshow of still-life images by New York photographer Clemens Kois, who met Janusiak when the pair collaborated on Carl Aubock: The Workshop — we asked each of them to tell us a little bit more about the project.