The word most often associated with Hendrick’s gin is “unusual,” and there’s good reason for it. Consider the brand’s peculiar visual identity, created by adman Steven Grasse, which collages together semi-Surrealist, mock-Victorian illustrations of naked women in martini glasses, men in dunce caps, butterflies, knights, monocles, trombones, scales, strange machines, roses, and cucumbers. Or the collaborations, most notably with the London-based gelatin artists Bompas & Parr, who in addition to creating a gin-flavored jelly, recently concocted a chewing gum that tastes just like a G&T. And then there are the events: croquet matches in the summer, curling duels in the winter. It would all seem like a gimmick, except that for Hendrick’s, which launched a little more than a decade ago, there’s truth in advertising: The gin really is manufactured differently than any other spirit on the market, as we found out when we were invited to the Hendrick’s gin distillery in Girvan, Scotland, earlier this month.
In the mountains north of Barcelona, deep in the heart of Catalonia, a renowned gastronomer toils in an experimental food lab, researching and testing dozens of flavors each year. Beloved by his peers, he has thousands of loyal fans. But he is not Ferran Adrìa.
One recent March morning, I found myself in the Mexican town of Ojinaga sipping micheladas with Michelle Teague, owner of Marfa’s effortlessly cool ranchwear and housewares shop JM Dry Goods, and her business partner, glass- and soap-maker Ginger Griffice. Every six weeks or so, Teague and Griffice travel to OJ on buying trips. Teague scouts the small array of stores, filled with both the everyday and the bizarre, for items to boost JM Dry Goods’s border-town flavor. Griffice buys empty bottles of Topo Chico, a popular Mexican sparkling mineral water, at OJ’s Coca-Cola bottling plant, and they become the bases for the drinking glasses she sells at the store. By now, their trips follow an established pattern. Morning micheladas are an important part of the ritual.
Despite what most people imagine, you don't just find 3,300-square-foot apartments in Berlin these days — they have to find you. In Judith Seng and Alex Valder's case, it was a newly divorced friend of a friend, abandoning the loft he'd lived and worked in with his musician wife, and searching for someone who could fill the sprawling space. Seng and Valder, two process-oriented product designers with a habit of accumulating furniture off the street, signed the lease immediately. In May, they moved their home from a 1960s Socialist housing bloc on the historic GDR boulevard Karl-Marx-Allee, then packed up their separate studios, creating a common office in the apartment's living area. There's a dishwasher and a fancy Duravit bathtub, a spare bedroom and a roof terrace. Space may be abundant and cheap in Berlin, but this is not the norm. Friends seeing it for the first time routinely gape.